Thursday, 22 November 2012

Production: Final Chosen effects for 'Foundations'


Using fade ins/outs provide a clear indication of moving from one scene to another appropriately and effectively. Obviously, to much use of fade ins and out in a music video will distribute the wrong type of message for a thriller type music video when the genre is completely different. It may become awkward  too and will be noticeable towards the audience, which is not a good thing. We will use fade ins/outs preferably  at the end of the music video to exit appropriately and in between stop motion animation and slow motion. 


Using fast motion provides a sense of movement and is effective if used in an slow song to provide a balance of slow and fast camera movement and performer. We specifically used fat motion of Nabilla J dancing in order to create humor within a depressing break up song of Foundations.

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